Tink and Click & Mortar: a strategic merger for an integrated service offering
We are proud to announce the official merger of Tink and Click & Mortar, two of the most renowned digital firms in Quebec. This strategic alliance brings together over 200 digital specialists under one roof, offering a combined and integrated solution to propel the digital performance of local businesses.
A unified approach, focused on data and performance
The new entity, which will operate under the Tink brand, focuses on a fully integrated range of digital services. By combining Tink's strengths with Click & Mortar's expertise in data science, performance marketing, and artificial intelligence, we are creating a one-stop shop for digital services that offers organizations greater consistency, depth, and innovation capabilities.
Jocelyn Couture, President and Chief Executive Officer of Tink and Olivier J. Bergeron, Co-founder of Click & Mortar
A key partnership to ensure repreneurship and sustainability
This merger between two major Quebec digital players represents a landmark step in Tink's business succession plan, integrating Click & Mortar's leaders into the governance structure to ensure the organization's longevity. By strengthening its entrepreneurial foundation, Tink continues to ensure succession planning and solidify its position as Quebec's leading independent digital firm.
"This agreement is a natural fusion of two businesses sharing the same values: innovation,rigor, and a passion for digital technology. Together, we are creating a unique force that can propel the digital growth and transformation of Canadian organizations."
- Jocelyn Couture, President and Chief Executive Officer of Tink
"Our ambition is clear: to make Tink the reference in digital performance within Quebec and beyond, benefitting local businesses and local talent."
- Olivier J. Bergeron, cofondateur de Click & Mortar
About Tink
Founded in 1995 in Montreal, Tink has established itself as the largest independent digital firm in Quebec. For 30 years, it has accompanied major organizations in the strategy, conception, development, and exploitation of high-performance digital solutions. Its integrated approach, allying strategic counseling, creativity, data, and technology, has allowed it to build solid and long-lasting partnerships with signature brands and businesses in the Quebec market.
About Click & Mortar
Created in 2016, Click & Mortar has quickly distinguished itself through its expertise in performance marketing, digital media, and data analysis. Renowned for its agility, analytical rigor, and proximity to clients, the agency has become a reference in resultsbased marketing activation.