News
Using Customer Experience as a Strategic Lever
Customer experience, better known as CX, is the industry’s new buzzword. You’ve undoubtedly heard a colleague, or maybe a manager talking about it in a meeting, but do you fully understand the depth and complexity of this concept?! What few understand about CX, a term that is bandied about in offices everywhere, is that implementing it in an organization can be a powerful strategic lever. CX helps companies of all sizes stand out by showcasing their advantages and delivering max [...]
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Understanding Why CX is a crucial element for today’s businesses
Customer experience (CX) should be an important strategic lever for all organizations. That’s why Tink has switched gears and made this area of expertise the focal point of the services it offers. The company has shifted from focusing on marketing and digital technology, to a more holistic set of services, with our sights set on profitability. Tink now prepares and guides medium and large-sized companies through their digital transformations by putting the customer at the heart of the proce [...]
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An improved look for RESISTO's website
In partnership with Tink, RESISTO has modernized its online platform. The comprehensive redesign of the company’s Canadian and American websites targets the needs of construction professionals and homeowners/do-it-yourselfers. RESISTO, a division of SOPREMA, is a renowned international company that specializes in the retail sale of residential construction and renovation products. The new Canadian and American websites have a more refined d [...]
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