Experience Design
At Tink, empathy drives creation, allowing us to design unique and memorable digital experiences that make your brand stand out.
Our Goal
To create inspiring and engaging digital experiences
Generate positive emotions. Make life easier for the user. Make your digital experience more enjoyable.
These are important challenges that our team must meet on every mandate. Drawing on their creativity, their keen sense of digital usability, and their understanding of human behaviour, our specialists design websites, mobile applications, digital content, and application platforms that are intuitive and engaging. At Tink, our creativity is at the service of your brand, your clients, and your users.
Our Services
User Experience and Interaction Design (UX)
- Wireframes and interactive prototypes
- Information architecture
- Usability assessment
- User journeys/Story boards
- Site Maps
- Navigation system
- Functional specifications
Artistic Direction and Web Design
- Graphic design (UI)
- Prototyping and artistic mock ups
- Web Design Standards Guide
- Web Content Accessibility Guidelines (WCAG) – Level AA
- Artistic research/visual mood board
- Creation of promotional concepts
- Digital branding
Content Creation and Editorial Management
- Content production and coordination
- Writing - editing - translation (English <-> French)
- Various text formats: articles, white papers, etc.
- Videos (capture, motion design)
- Podcasts
- Photoshoots
- Illustrations and infographics
User Research
- In-person or remote user testing
- Eye-tracking tests
Approach, Methodologies and Tools
Approach and Methodologies
- Modular design approach (atomic design)
- Brainstorming workshops
- Mood boards
- Storyboards
- Style sheets (style tiles)
- Multidisciplinary co-creation (with clients and/or partners)
Tools
- Adobe Suite - Adobe XD
- Axure
- Sketch
- InVision
- Abstract
3 Key Benefits
Empathic Approach
Our experts put their own biases aside and create from the point of view of your clients.
Brand Visibility
Your digital platforms will reflect your brand image and promote your organization's values and personality—something to be proud of!
Durable Design
We know that you need a return on your investments in the medium and long term. That’s why we focus on ensuring that the aesthetic and functional aspects of your digital platforms will age well.